CHARMSDIY Brand Story

At CHARMSDIY, we believe that jewelry should be more than just an accessory—it should be a reflection ofyour identity, memories, and emotions. Our journey began with a simple idea: to createcustomizable Italian charm braceletsthat allow people to tell their unique stories through jewelry.

30+

Trusted Worldwide

Loved by 50,000+ customers across 30+ countries.

95%

Customer Satisfaction

95% of our customers love their CHARMSDIY bracelets!

70%

Cherished & Collected

70% of customers return to add new charms to their stories.

Wear Your Story

Jewelry is more than an accessory—it’s a reflection of your memories, identity, and emotions. Every charm on your bracelet represents a special moment, a cherished bond, or a unique part of who you are. At CHARMSDIY, we help you turn your stories into timeless keepsakes.

Quality That Lasts

Crafted from high-quality stainless steel, our charms are waterproof, hypoallergenic, and highly durable, ensuring comfort and longevity. Whether worn daily or for special occasions, your bracelet will always shine like new.

A Gift with Meaning

A CHARMSDIY bracelet is more than just jewelry—it’s a heartfelt gift. Whether celebrating a milestone, expressing love, or commemorating a special moment, a personalized charm bracelet makes every occasion unforgettable.